Dealer group Nemo Office Club broke new ground in a drive to help members enter new markets with a successful ‘Education Market’ event.
“The education market is an area where our members are increasingly seeing opportunities, particularly with the Keep It Local campaign behind them, and this event was about bringing them together with suppliers that have knowledge, experience and the products for being successful in this sector” explained group managing director, Tim Beaumont.
Nemo Office Club currently has over 100 suppliers of products and services, including many to target the education market. Mike Carter of Chariot Office Supplies in Manchester commented: “Learning what specific products are purchased by schools that we have available through our supplier network has given me the confidence to push the ranges and capitalise on the opportunities to sell more to our local schools. The team at Nemo Office Club has done a brilliant job ensuring a full circle of support and guidance is available from supplier relationship building, product knowledge training, marketing support and sales generation.”
The format also received a big thumbs up from suppliers with Bob McCarthy from Mitsubishi Pencil Company calling it a “brilliant event with engagement from everyone that we spoke to and definitely a lot of potential to grow the business.” While Adrian Reid at Fellowes added: “It was great to spend time talking with members. They seemed to enjoy the sessions and gain some knowledge and give thought to potential opportunities. Definitely something we will be following-up on.”
The event was organised with the support of CTS Wholesale and Xerox, with the day including a well-organised visit to CTS Wholesale for lunch and a chance to view the impressive warehouse operation. Following the success of this event, Nemo Office Club is now planning a similar market specific day for the planned members meeting in November.
